In challenging times, how can brands stay ahead in the world’s largest luxury market? That was the question posed at our Luxury Conversation talk, held at Harrods, London, on the 7th of February in front of an invitation-only audience of senior figures at leading global brands, groups and media. Continue reading “A Pivotal Year for Luxury in China: The Luxury Conversation in London, Feb 2019”
The travel hopes and dreams of one of the most important demographics for luxury hospitality globally are finally revealed in The Luxury Conversation’s China Insight Report:
Next-Gen Luxury Travellers: Affluent Chinese Families.
ILTM (International Luxury Travel Market) China will be in Shanghai on October the 31st to November the 2nd, 2018. This is the first dedicated Chinese edition of the world’s leading luxury travel-industry event, as the Chinese market is now so strong that the region warrants its own unique version.
At the event’s keynote speech on the 31st, Chloe Reuter, CEO & Founder of Reuter Communications and co-Founder of The Luxury Conversation will be presenting findings from a new travel report on Affluent Chinese Families.
The report, co-published by ILTM China and The Luxury Conversation, is produced by Reuter : Intelligence, the insights division of Reuter Communications. Continue reading “ILTM China x The Luxury Conversation: Travel Report – Affluent Chinese Families”
A whitepaper issued by Nielson and Alipay (continue reading to view the full report) has revealed further evidence that any brand outside of China cannot afford to ignore the mobile payment preferences of China’s consumers — and, that the numbers of Chinese tourists travelling overseas only continues to rise, maintaining their place as the number one in overseas spending.
The whitepaper compared Chinese and non-Chinese tourist behaviours, and we’ve picked through the report to highlight some key findings. Continue reading “Over 90% of Chinese Tourists Prefer to Use Mobile Payments Shopping Overseas: Survey”
China is where any luxury brand needs to be.
McKinsey’s recent report, What can we expect in China in 2018, gives some details and data on the ongoing rise of digital China.
Investment in global infrastructure and start-ups, investment in culture, better regulations and more is all made possible with a pioneering level of leading tech. Cash is already (as good as) obsolete, with facial recognition for payments and next-gen AI being led by China.
What does this mean for luxury brands? Continue reading “China the Digital Pioneer; How Luxury Brands Should Capitalise on China’s Blazing Online Trail”
Are you Chinese? Then enter our survey on travel to the U.S. to win Marcolini Chocolate box worth ¥388! It’ll just take around 1 minute for you to answer the questions. Continue reading “The Luxury Conversation Survey on Chinese Travellers to the U.S.”
Bain & Company’s report, Luxury Goods Worldwide Market Study, Fall–Winter 2017, was recently published, with more clear evidence that China is where luxury brands need to be. Their title ‘responding to the Millennial will be key’ is in line with the Luxury Conversation’s briefing of capturing the Luxury Chinese Millennial.