Market Updates
China’s e-commerce logistics index up in November
According to the China Federation of Logistics and Purchasing, China’s e-commerce logistics index, which serves as an indicator of logistics operations in the e-commerce sector, reached 113.1 points in November. This represents a 1.2 point increase compared to the previous month. Throughout the first 11 months of this year, the e-commerce logistics sector has shown consistent improvement, with notable advancements on both the supply and demand fronts. As a result, the index has reached its highest level in five years.
China’s domestic tourism revenue up 114% year-on-year in first three quarters
China’s tourism market experienced a remarkable surge during the first three quarters of this year, a senior cultural and tourism official said on Dec 13. Domestic tourism recorded 3.67 billion visits and a staggering revenue of 3.7 trillion yuan (US$520.47 billion) during the period, representing year-on-year increases of 75 percent and 114 percent respectively.
Digital
Chinese MIIT encourages NFTs and new business models in Web3.0 development strategy
The Chinese Ministry of Industry and Information Technology (MIIT) is promoting Web3.0 technological innovation and industry growth through strategic planning, enhanced research and regulation, international cooperation, and increased technology promotion to encourages the adoption of new business models like NFTs and tech product development and security.
China top virtual human AYAYI launches her first “phygital” fashion collection
AYAYI has launched her fashion brand with the tagline “Realistic Utopia”. The brand’s first collection focuses on the “phygital” concept by utilizing augmented reality (AR), mixed reality (MR), and generative AI technologies to offer an enhanced customization and immersive consumer experiences.
Fashion
Fila Fusion X Team Wang design launch a collaborative collection
Fila’s youthful diffusion line, Fila Fusion, announced the release of a collaborative capsule collection with Hong Kong singer Jackson Wang’s brand, Team Wang design. The collection is named “DONG,” which represents “East (东)” and “Movement(动),” conveying the concept of the collaboration – “Movement from the East.”
Louis Vuitton presents 2024 pre-fall menswear runway show in Hong Kong
On November 30, Louis Vuitton held its 2024 pre-fall menswear runway show on the shores of Victoria Harbour in Hong Kong. Brand spokesperson Zhu Yilong (朱一龙), brand ambassador Wang Hedi (王鹤棣), Gong Jun (龚俊), Bai Jingting (白敬亭), and others attended the show.
Burberry announces Tang Wei as its brand spokesperson
On November 29, Burberry announced Tang Wei (汤唯) as its brand spokesperson. Tang is a highly acclaimed Chinese actress, having received various accolades including a Cannes Film Festival Award, a Golden Horse Film Festival Award, a Blue Dragon Film Award, and two Baeksang Arts Awards.
Dior announces Jay Chou as its global brand ambassador
On December 12, Dior announced Jay Chou (周杰伦) as its global brand ambassador. Jay Chou is a highly prominent superstar who excels in various fields including singing, acting, directing, and songwriting.
Nobis x Jay Chou launch a co-branded gift box
Canadian luxury down jacket brand Nobis recently partnered with Jay Chou (周杰伦) and Paris Saint-Germain Football Club to launch a limited edition co-branded collectible gift box called ACE of STADE. It is reported that the gift box includes hidden benefits such as tickets to Jay Chou’s concert.
Dior announces Dilraba Dilmurat as global brand ambassador
Following Jay Chou, Dior recently officially announced actress Dilraba Dilmurat (迪丽热巴) as a global brand ambassador, as well as the global spokesperson for Dior’s cosmetics and fragrances. Dilraba is a well-known actress with 80 million followers on Weibo.
Michael Kors announces Tan Jianci as its Greater China brand ambassador
On December 27th, Michael Kors announced Tan Jianci ( 檀健次) as its Greater China brand ambassador. Tan Jianci is a well-known Chinese actor.
Beauty
Shiseido Launches First “Personalized Customization Service” in China
Shiseido China has debuted its inaugural customization service with the opening of IPSA China’s first custom concept store in Shanghai. At IPSA ULX Customization Research Center, consumers can undergo skin testing with IPSALYZER skin analysis device to match personalized product and ingredient formula recommendation.
Watches & Jewelry
Tiffany & Co. officially joins Tmall Luxury Pavilion
LVMH Group’s top jewelry brand Tiffany & Co. officially launched its flagship store on Tmall Luxury Pavillion, offering consumers a wide range of exquisite products including jewelry, watches, home decor, and accessories.
Travel
Avolta to establish presence at Wuhan Tianhe Airport
Dufry Group, the Swiss travel retail giant (renamed Avolta on November 3), has announced its partnership with Hubei Airport Group as the master concessionaire for retail and dining operations at Terminal 2 of Wuhan Tianhe Airport.
Cruises sail high seas with rising demand in China
China is currently the second-largest cruise market, trailing only the United States. With increasing demand for outbound travel, Viking Cruises will launch a new route from Shenzhen, Guangdong province, to Vietnam and Hong Kong in December.
New Openings and Launches
Rimowa Seit 1898 Global Tour Exhibition lands in Shanghai
Lululemon‘s first menswear pop-up space in China opens in Shanghai
Rene Caovilla opens its first store in South China in Shenzhen
LI-NING 1990 opens its first flagship store in Beijing
Nobis opens three new stores in Beijing and Shanghai
Chanel‘s first store in Central China opens in Zhengzhou, Henan
Tiffany& Co. opens a new store at Taikoo Li Qiantan in Shanghai
Rimowa relocates and opens its store at MixC Shenzhen in South China
Graff opens a new store in Beijing
