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How Luxury Brands in China Can Ensure They Don’t Miss a Beat

China’s economy and society are both famously fast-paced. The rapid development seen in just the last decade alone warrants the hyperbole that China attracts, as the infrastructure, culture, lifestyle and demographic make-up of hundreds of millions of people have experienced a sea change.

There are seemingly new preferences and expectations, apps and platforms, viral happenings, digital inventions and the like, coming into the consumer marketplace on a daily basis, until they are replaced by what’s next.

How can international brands hope to stay fully up to date and in the know about the issues, moments and news that not only affects their business, but are crucial to its success? Reuter: Intelligence, the leader in China luxury insights & reports has solved this question with a new research offering: LuxePulse.

LuxePulse is your quarterly update of:

  • key news and reports
  • trends and viral happenings
  • online & offline brand campaigns
  • influencer collaborations
  • social media updates
  • market entrants
  • consumer behaviour
  • recent data and analysis, and more.

One-year subscription (four quarterly reports per sector) is available for USD 1,400.

Currently, LuxePulse covers the beauty, hospitality and fashion markets – purchase an annual subscription to LuxePulse: Beauty here, or contact research (at) gusto-luxe.com to purchase your subscription, and if you have questions.

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‌‌The Luxury Conversation is a platform curated by Gusto Collective for luxury professionals to connect, share and discuss Asia’s luxury industry and its rapidly evolving affluent consumers.

Gusto Collective is Asia’s leading Brand Technology group – delivering best-in-class storytelling and immersive experiences powered by the latest technology. Gusto is a leader in determining the future of next-gen customer experiences that are increasingly operating within the spheres of AR/VR, the metaverse, NFTs and Web3. The company was founded in January 2020 by technology and marketing veteran Aaron Lau, a renowned business leader. It offers four core service specialisms: luxury brand management, a VR/AR experience platform, Web3 turnkey solutions and a metahuman marketing platform. Gusto Collective employs more than 170 full-time “Gustodians” across four offices in Hong Kong, Shanghai, Tokyo and London.  

The company has garnered widespread industry recognition as one of Forbes Asia’s 100 to Watch and as a TADs multi-award winner for excellence in NFT Innovations. Gusto Collective completed its seed plus fundraising in 2022 at US$23 million, with Animoca Brands and Gaw Capital leading the round.

To get in touch, email us at hello@luxuryconversation.com

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