• Home
  • Contact
  • Events
  • Reports
  • Press
  • Account
Luxury Conversation
  • Home
  • Contact
  • Events
  • Reports
  • Press
  • Account
Luxury Conversation
No Result
View All Result

Your China Luxury Updates – August 2020

To keep up to date with business developments in China, subscribe here to the China Luxury Briefing and read a weekly bulletin of news across luxury sectors, economic recovery, brand news and key insights. This is a monthly snapshot of the Briefing:

Chinese men – a neglected fashion consumer segment?
While men account for almos a third of fashion purchases, marketing is disproportionately targeted at women. Business of Fashion explores how fashion brands are engaging with Chinese male consumers.
Read more

Prada to open private cultural club in Shanghai
‘Prada Mode Shanghai’ private cultural club will be held at Prada Rong Zhai mansion in Shanghai. The club, running from 31 August to 1 September, will offer cultural activities, such as music and cuisine appreciation and discussions.
Read more

Arket launches on Tmall
Arket, a lifestyle brand of H&M group, opened a Tmall flagship store in late August. The store has attracted over 40,000 followers since opening.
Read more

Everlane celebrates one-year anniversary in China
The American sustainable fashion brand launched an O2O campaign to celebrate its first anniversary in China. The campaign aiming to raise awareness about the need to reduce waste saw a collaboration with food delivery service Ele.me and café chain Seesaw Coffee.
Read more

Business traveller-focused UrCove Hotel is open for reservations
UrCove (逸扉), the new hotel brand by Hyatt, is to open its first property in Shanghai in October. The brand is tailored to the needs of Chinese business travellers. The chain’s Shanghai property is now taking reservations. UrCove is expected to open in Beijing, Chengdu, Nanjing and Hangzhou in the near future.
Read more

China to accelerate digital currency pilot
Hailed as the world’s first sovereign digital currency, China’s digital yuan will be rolled out in Shanghai and Hong Kong. The expansion of the cryptocurrency pilot is likely to happen by the end of 2020.
Read more

Victoria Beckham Beauty launches on Tmall
Victoria Beckham Beauty, the namesake beauty brand of the British celebrity, opened its virtual doors on Tmall Global in late July. The brand aims to leverage the clean beauty trend in China, and to drive excitement and sales, collaborated with live-streaming star Viya.
Read more

Love of luxury remains strong amongst Shanghainese women, but conscious consumerism looks here to stay
Gusto Intelligence’s latest qualitative study on luxury in China in collaboration with New York-based Spark Ideas LLC identifies 6 trends in a post-COVID-19 China
Read more

Alibaba’s “Pitch Fest” to promote American brands in China
Tmall Global will host the Go Global 11.11 Pitch Fest. The cross-border e-commerce platform of Alibaba aims to provide support to smaller niche US brands to expand in China through the event. Tmall Global has signed up Supergoop, Badget and Colourpop in the past three months.
Read more

For more updates, The Luxury Conversation also sends a monthly newsletter round-up – subscribe here.

Recent articles:

The One Reason Luxury Brands Find Success or Failure in China: Localisation

“Are You Ready to Welcome Back Chinese Travellers?” – with Irene Lee, GM China at Virtuoso

How Maserati in China Gives Gen Z Gamification, Personalisation and Innovation – with Sophia Sun, Director of Marketing

Fliggy’s Ada Xu Talks Virtual Tourism and How Chinese Consumers are ‘Hoarding’ Travel Products & Purchases

Image credit: Getty images
Download Nulled WordPress Themes
Download Best WordPress Themes Free Download
Download Nulled WordPress Themes
Download Nulled WordPress Themes
ZG93bmxvYWQgbHluZGEgY291cnNlIGZyZWU=
download lava firmware
Download Best WordPress Themes Free Download
ZG93bmxvYWQgbHluZGEgY291cnNlIGZyZWU=
Facebook LinkedIn Instagram Twitter

TRENDING NEWS

Spicy Mamas and Cute Babies in China’s Luxury Market 2021
Trends

Spicy Mamas and Cute Babies in China’s Luxury Market 2021

by Luxury Conversation
January 15, 2021
Talking C-Beauty with Lin Lin, CEO of China International Beauty Expo
Leaders

Talking C-Beauty with Lin Lin, CEO of China International Beauty Expo

by Luxury Conversation
December 17, 2020
The ‘Ding Zhen’ Effect and What Brands Can Learn from Viral China Moments
Analysis

The ‘Ding Zhen’ Effect and What Brands Can Learn from Viral China Moments

by Luxury Conversation
December 10, 2020
Your China Luxury Updates – May 2020
Press

Your China Luxury Updates – December 2020

by Luxury Conversation
December 4, 2020
China Playbook: Spur UGC and Cultural Moments on RED and Douyin
Analysis

China Playbook: Spur UGC and Cultural Moments on RED and Douyin

by Luxury Conversation
November 26, 2020

The Luxury Conversation is wholly owned by Gusto Luxe, part of independent holding group, Gusto Collective, whose mission is to bring together the best in branding and tech agencies from Asia.

With offices in Shanghai, Hong Kong, Singapore and London, Gusto Luxe represents some of the world’s most celebrated luxury and premium brands, with clients including Harrods, Margiela, Sotheby’s, Swarovski, Swire Hotels, The Estee Lauder Companies and Tourism Australia.

  • Facebook
  • Twitter
  • Wechat
  • LinkedIn
  • Instagram
    • About
    • Privacy Policy

    © 2018 Copyright Luxury Conversation

    Download WordPress Themes
    Download WordPress Themes
    Download WordPress Themes
    Download WordPress Themes
    ZG93bmxvYWQgbHluZGEgY291cnNlIGZyZWU=
    download karbonn firmware
    Download WordPress Themes
    online free course
    No Result
    View All Result
    • Home
    • Contact
    • Events
    • Reports
    • Press
    • Account

    © 2019 Copyright Luxury Conversation

    Login

    Register | Lost your password?

    Register

    This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

    Log In | Lost your password?

    Reset Password

    Lost your password? Please enter your username or email address. You will receive a link to create a new password via email.

    Log In | Register

    [quform id=”1″ name=”RSVP”]