Chinese Valentine’s Day sees sales up as sweet hearts splash out
China’s Qixi Festival, or the Chinese Valentine’s Day, saw surging sales of flowers, milk tea and gold jewelry on August 22 as many couples marked the festival with dining and exchanging gifts.
Luxury market to shine on booming demand from consumers
The luxury sector is poised to shine brighter this year as a strong performance in the Asia-Pacific region — led by the Chinese mainland and neighboring markets where first- and second-quarter sales surged — promises to propel the sector’s global growth to 5 percent to 12 percent, according to recent industry studies and company performance reports. The luxury market is expected to continue its growth trajectory in China.
The scale of RED’s e-commerce buyers and store owners has grown 27 times
RED COO Ke Nan recently released a set of data: among the daily active users on RED, nearly 40 million users express purchase intentions every day. In the past year and a half, the scale of RED’s e-commerce buyers and store owners has grown 27 times, while the number of purchasing users has increased 12 times.
Gucci celebrates China‘s Qixi festival with a new JD flagship store featuring technology
In celebration of Qixi, also known as Chinese Valentine’s Day on August 22, Gucci officially debuted its JD flagship store, integrated with cutting-edge technology. The online flagship store supports AR, VR, and 3D solutions, providing 360-degree product views and a virtual try-on feature.
Salomon introduces its inaugural capsule collection exclusively for China
Salomon launched its first-ever limited edition capsule collection exclusively for China, named “Mountain Summons” on August 28th. This collection takes inspiration from three renowned Chinese peaks.
Christian Louboutin announces Esther Yu as brand ambassador
Christian Louboutin, a luxury footwear brand, announced Esther Yu (虞书欣) as its brand ambassador. Yu is a popular actress and singer who owns 21.9 million followers on Weibo.
Versace utilizes Douyin livestream to sell its products
Versace conducted 6 livestreams on Douyin e-commerce to promote and sell Versace Jeans Coutureproducts. This series of livestreams marked Versace’s first venture into Douyin livestream since the opening of its official flagship store on Douyin one year ago.
Off-White collaborates with TFBOYS
Off-White officially announced its cooperation with TFBOYS, a prominent Chinese boy group, to introduce an exclusive custom “Out Of Office” sneaker collection. This collection features three distinct colors, each corresponding to a different member of the group.
Aesop enters SND concept store in Sanya
SND boutique, a popular designer concept store in China, has announced that Aesop has entered its Sanya store.
BYREDO Shanghai Plaza 66 flagship store unveils its refreshed opening
BYREDO collaborates with artist Mao Guanshuai(毛冠帅) for the grand reopening of its flagship store at Shanghai Plaza 66, featuring seven specially crafted sculpture pieces.
Pomellato announces Liu Yuning as brand ambassador
Pomellato announced Liu Yuning(刘宇宁) as brand ambassador on July 24th. Liu Yuning is a well-known singer and actor, who has 17.53 million followers on Weibo.
Swarovski‘s “Masters of Light” 2023 global exhibition will commence with its opening in Shanghai
Prada Beauty’s world-wide first pop-up landed in Hangzhou
FENDI Casa opened its first flagship store in China in Shanghai
Make Up For Ever launched Dreamland make-up art exhibition in Zhang Garden, Shanghai
Frederic Malle launched a Café Society pop-up in collaboration with %Arabica in Shanghai and Chengdu
Aesop opened its new store at Jing An Kerry Center in Shanghai